The Connection 2.0 - The Gathering Spot
A signature TGS experience, The Connection 2.0 transported Members from Atlanta to Los Angeles through a completely customized experience in partnership with Delta Airlines. Branded touchpoints included an airport welcome reception with a performance by Grammy-winning artist Trey Daniels, branded headrests on the flight, curated cocktails from Grey Goose, custom activity schedule passports, branded swag bags, a hotel lobby takeover including a digital photo gallery, vinyl wrapped elevator, a member couch photo opp, and more. The Connection Gala featured a performance by recording artists DVSN.
August 2022
Atlanta to Los Angeles
“I had the esteemed pleasure of working with Natacha at The Gathering Spot, where she led a dynamic team of creatives as the National Marketing Director. In a short span of time, she gained the respect of TGS leaders, staff and members - through her thoughtful and compassionate leadership. As the director of marketing, Natacha’s keen attention to detail and strong organizational skills have had a direct impact on growing the TGS brand and audience, resulting in an increase of bottom line and social media engagement. Just one of the large scale projects that she oversaw and spearheaded include The Connection - where we chartered 300 members from Atlanta to Los Angeles for a weekend of celebrating the opening of the 3rd TGS physical location. She and her team were responsible for all of the branding, comms and content, which kept members, stakeholders and partners in the know of the weekend activities and activations. She is a reliable and dependable team player who always reaches across to help and inspire those she works alongside. As a growing professional, Natacha has been a guiding force to myself on how to effectively and passionately navigate corporate spaces as a Black woman in leadership.”
-CyRhonda Flanagan, National Director of Membership Retention, The Gathering Spot
Gentlemen of the Road - St. Augustine
Atlanta Symphony Orchestra 75th Anniversary
The Gathering Spot Los Angeles-Club Opening