The Gathering Spot Los Angeles - Club Opening
A brand awareness campaign was implemented to celebrate the opening of TGS's third club in Los Angeles, along with a signature First Look preview event. Touchpoints included wildposting in 24 locations throughout LA, an influencer box gifting campaign with curated items from black owned businesses in the community, a custom tea beverage in partnership with Sip & Sonder, a merch collab with local black designer John Ojo of Little Africa, and an illustrated neighborhood guide to engage member to spend within the local community.
May 2022
Los Angeles
“Natacha was a trusted and valued member of my team during our time working at Greenwood. Natacha showed strong leadership, high EQ, and passion in all aspects of her work. I relied on Natacha to be my thought partner on strategy and streamline our operational processes. Natacha creates a fun, inclusive, and collaborative team environment where every voice is heard/respected. Natacha is an empathetic leader who cares deeply about her team and empowers them while guiding them and holding them accountable. Natacha works hard, is dedicated, and is very resilient. Any team would be lucky to have Natacha on their team.”
-Marie Le, former Chief Marketing Officer, Greenwood
Gentlemen of the Road - St. Augustine
Atlanta Symphony Orchestra 75th Anniversary
The Connection 2.0 - The Gathering Spot